David Eissman

name Best Insurance Design that specializes in helping people take control of their health benefits. First we help employers define and control their health benefits spending. Second we assist employees in choosing how to spend their health benefits dollars wisely. This is done in a unique and different way from any approach out there.

4 Strategies To Reduce Healthcare Costs For Your Business

27th August 2010
While the majority of the healthcare reform provisions do not take effect until 2014, there are several mandates added in 2010 that will drive up premiums. Now is the time to begin to build your long term strategy. Here are several points that will help y... Read >

Marketing Mindset: Your Two Businesses- Delivery And Marketing

03rd April 2008
What do you mean by two businesses? I have trouble keeping up with one. Relax, I don't literally mean two separate businesses, but you do have two businesses in one. The first thing that I do when I sit down with a new client is to ask them to describe... Read >

The 5 Greatest Misconceptions About Networking That Waste Your Efforts

01st April 2008
Are you tired of going to one networking event after another with little or no results? Here are many of the reasons that you may not be achieving the benefits you are looking for. 1. "The goal of going to networking functions is to collect as many bus... Read >

Marketing Information Products: 5 Ways To Attract More Prospects

28th March 2008
What are information products and how can they be used to turn suspects into prospects and to cultivate alliances and joint ventures? An information product can be constructed in many forms. This includes, developing a special report, audio, or other ... Read >

Internet Marketing: Can It Work for Local Business?

28th March 2008
Why bother with web marketing if you're only interested in clients in your community? There are quite a few good reasons and we will answer them here. This is the question many business owners and independent professionals have because they see the int... Read >

Viral Marketing - This Is One Bug You Want Your Marketing to Catch!

26th March 2008
Any savy business person today recognizes that the internet is playing a continuously growing role in marketing their business There are two questions that this will answer: What does viral marketing mean? How do you catch this virus? First, let's d... Read >

Your Marketing Mindset

21st January 2008
Most small business owners and independent professionals start their business primarily because they have knowledge and skills that are in demand. While they understand intellectually that they have to market and sell, often it does not translate on an e... Read >

Marketing Plan Blueprint: Do You Really Have One?

16th January 2008
In conducting workshops, speaking and working with clients there is a great deal of confusion about marketing vs. selling. Business owners often mistake marketing with the activity of approaching the market to sell your service or product. As a result ver... Read >